Copysmith is an AI-driven copywriting tool that works great for Ecommerce marketing teams, freelancers, agencies, platforms, and really anyone who needs to create a lot of content. This tool is especially helpful when you are creating ads or publishing content, headlines, maybe you need to write thousands of product detail page descriptions and SEO meta information, etc.
You start by creating a project, either by scraping a URL or directly inputting content into the system, including the website URL where the content will live and any positive match keywords. Each project has slightly different AI learning criteria, so separating content by project helps the AI learn as you go.
Then you choose your card type. Is it a blog post, a product description, a headline, Instagram ad, etc.? They have dozens of different card types to choose from.
From there, you literally get dozens of content recommendations in seconds. Read through them, hone in on the ones you like and help improve the AI to get you the exact content you’re looking for, without having to write it yourself.
Once you’ve got the copy you want you can push it directly to Facebook/Instagram ads, to Shopify, or simply export to a TXT, CSV, PDF, or DOCX file.
Their software uses GPT-3 AI, which works in hundreds of different languages, but English is their strongest.
Their Frase integration scores keywords and recommends keyword placements while writing out your content description and characteristics.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Copysmith is designed with the marketers copywriting problems in mind.
- Do you need inspiration to write better copy?
- Do you need to hammer out 50 new ad copy variations?
- Do you need to import a whole new category of products to your store and come up with unique copy for each product description?
These are the kinds of things that Copysmith can save you a bunch of time with.
Copysmith helps streamline the costly content writing efforts of your team, thus saving you a lot of money.
More importantly, because they are increasing variations of copy written, they give you the opportunity to test variations and therefore increase conversion rate, increase return on ad spend (ROAS), and increase the velocity of your tests.
Copysmith will be used by freelancers, copywriters, media buyers, and marketers inside the organization to help them create content. It takes only a few minutes to set up and start getting AI-created content.
Copysmith is best for stores with high SKU counts, high product turnover, or generally just lots of copy that needs to be created. If you’re running multiple different ad variants across dozens or hundreds of SKUs, this tool could be a game changer.
You could even use Copysmith to help you get your store up and running.
Copysmith isn’t for brands that have the same 5-10 SKUs for the lifetime of the business and never need to change or update