Famous is a mobile-first landing page and product experience design tool for Ecommerce merchants. They have hundreds of templates to choose from including things like “Fashion Hot Spots,” “Product Reviews,” and “Sales Announcement,” which are designed for you to create highly appealing pieces of visual content in a matter of minutes. And this content is designed to convert directly to store sales.
They produce a great mobile experience for users, enabling product browsing through swiping left and right, and other mobile-first features that really help your product and your brand shine through on a smaller device browsing experience.
Once a campaign is live and published to your store through Famous, you typically are going to find a few different ways to drive traffic to those pages for awareness and conversion. You can link to the page in social media, advertising, a link in the banner of the site or on the nav bar. You aren’t replacing the existing website experience so much as moving some of your traffic to a unique, mobile optimized experience that is likely to convert better.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.