TrustedSite offers a set of security certifications your site can earn and then display through trust badges. These badges help merchants increase conversions anywhere from 3% - 30% (depending on industry and other factors) and works really well for Shopify Plus brands that can add the badge.
When the tool is installed, they do an on-site and off-site audit for phishing, malicious links, malware, Google Blacklist, and other errors that would make the site dangerous. If the site comes back clean, the trust badge will display automatically. If the site, for any reason, doesn’t pass the weekly test, the badge will be removed and the owner will be notified of the dangerous issue.
In this way, a key benefit to installing TrustedSite is getting this type of security protection for your store.
The tool loads asynchronously and will not slow down your site.
They also verify your business and contact information, similar to what you might see from the Better Business Bureau.
And they monitor your email marketing to ensure you aren’t spamming users, if you pass you get a spam-free certification which may lead to increasing email or phone lead conversion rates (and that of course leads to increasing overall conversion rate).
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.