SMS Bump is an SMS marketing tool designed specifically for Shopify stores. They are the largest SMS marketing tool in the Shopify app market, and they have extremely robust functionality and features.
The first thing to know about SMS is that there are serious compliance concerns. You can’t just text anyone at any time, and they have to opt in in a specific way. SMS Bump is great for compliance, in fact, they have an article, SMS compliance for Ecommerce in 5 minutes. You know I love getting things done in under 5 minutes.
They have idiot proofed their software to make sure you don’t do anything out of compliance or overly costly from your end, and trust me, not all competitors have protected you like they have.
One of the important components to compliance is getting that opt in. SMS Bump allows you to modify your checkout page (which is scary, but worth it) so that users can opt in to receive SMS. This allows for SMS abandon carts, SMS shipping notifications, and SMS marketing campaigns. All great things, proven to increase ROI.
Their tool allows you to easily segment by country, by price of SMS, because sending texts does have a fixed cost associated with it, and by time of day. Perfect for avoiding a 12AM message to a customer, which is typically against international law, by the way. They do all this with automatic IP detection and phone number detection software, you don’t have to worry about it from your end at all.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.