Commerce Media Brand Summit 2025
Worldwide Business Research
The Commerce Media Brand Summit is a two-day conference in Atlanta, GA, focusing on retail media strategies to enhance brand growth in the evolving digital landscape.
In today's rapidly evolving digital landscape, the decline of cookie-based tracking has revolutionized digital advertising, positioning retail media as a pivotal strategy for consumer packaged goods (CPG) brands aiming to boost traffic and revenue.
Recognizing this shift, the Commerce Media Brand Summit 2025 is set to provide brands with the essential tools and insights to navigate this new terrain.
Event Details:
- Duration: 2 days
- Location: The Westin Buckhead, Atlanta, GA
Why Attend?
By participating in this summit, you will:
- Acquire Actionable Strategies: Learn from industry pioneers about leveraging retail media to expand market share and enhance profitability.
- Enhance Team Capabilities: Discover methods to upskill your internal teams, ensuring they are equipped to meet commerce media objectives effectively.
- Optimize Budget Allocation: Gain insights into strategic budget distribution to maximize the impact of your retail media investments.
- Improve Consumer Engagement: Understand how to refine the consumer journey with targeted onsite and offsite advertising, converting interest into sales.
- Leverage Data for ROI: Explore techniques for utilizing data and defining metrics to achieve substantial returns on retail media initiatives.
- Integrate Marketing Efforts: Learn to bridge awareness, consideration, and conversion through comprehensive full-funnel marketing strategies.
- Collaborate Effectively: Engage in discussions on partnering with retailers to develop retargeting approaches that deliver strong return on ad spend (ROAS).
- Innovate Creatively: Participate in case studies highlighting inventive campaigns that optimize budgets while achieving desired outcomes.
- Measure Success Accurately: Delve into standards, incrementality, and predictive modeling to assess the effectiveness of your commerce media efforts.
- Maximize Paid Search: Learn tactics to enhance ROI at the bottom of the funnel through optimized paid search strategies.
This event is meticulously designed to empower brands and retailers to achieve their commerce goals in today's dynamic digital environment.
Attendees will benefit from peer-led education, interactive working groups, and networking opportunities with top professionals, all aimed at maximizing the potential of retail media.
For a detailed agenda and additional information, please visit the Commerce Media Brand Summit 2025 website.
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