E-commerce Berlin Expo 2027

Germany’s biggest B2B expo and conference for the eCommerce industry returns for its 11th edition at Messe Berlin—built for decision-makers across online retail, DTC, manufacturing, wholesale, and the solution providers powering growth.

With 14,000+ attendees, 320+ exhibitors and 200+ speakers, E-commerce Berlin Expo is designed to be a high-density scan of what’s working in European eCommerce right now—plus a practical way to shortlist tools, partners, and ideas that can move the needle.

What you can expect to get from attending:

• You will discover new platforms, services, and technologies by comparing solutions side-by-side across a large exhibitor floor—useful if vendor research needs to happen fast.
• You will learn what’s changing in acquisition, retention, operations, payments, logistics, and CX through real case studies and trend-focused sessions that go beyond theory.
• If you attend the 4 conference stages, you can map big-picture strategy to current market realities—ideal for planning roadmaps, budgets, and channel priorities.
• If you attend the 4 masterclass tracks, you will get deeper, hands-on learning that can translate into immediately testable tactics.
• You will have strong networking upside: the audience is built around operators and leaders, making it easier to pressure-test ideas, find service providers, and build partnerships.
• If your business targets the DACH market, the Berlin setting creates a concentrated opportunity to connect with regional buyers and stakeholders.

The event is free for retailers, brands, and online shops, and paid for non-retail participants.

For agendas, registration details, and updates, check the official event website below.