SEON, short for “Security On,” is a robust fraud protection tool covering multiple types of fraud and money laundering across dozens of industries, including Ecommerce.
You can set it up so that orders that are considered high-risk are automatically canceled and refunded, or you can set it to do a manual review and cancellation, the choice is yours. You can set your thresholds for how sensitive you want to be when deciding whether or not to accept a transaction and customer.
They pull in real-time data from over 35 different social networks (including AirBnB and Spotify) in order to verify the authenticity of the customer through data points like their email address and phone number.
Shopify has 10-15 very basic rules for checking for fraud, which is fine when you’re a small merchant, you know your customers well, and/or you have very cheap or low Cost of Goods Sold (COGS) products that make fraud not a serious risk to your business. But as you grow, you will outgrow Shopify’s basic fraud prevention technology and want a system that really understands if a “Shopify high-risk” order is actually high-risk. A tool like SEON offers more, and a truly better comparison, which means less false-positives and more orders approved.
SEON checks things like if the customer is returning but using a new mailing address, if the IP address is from one country - but the credit card is from a different country, if they are using a VPN, and the list goes on.
For example, if the user enters the wrong phone number and that number isn’t a valid phone number, Shopify may accidentally flag this order as high-risk, based on a basic typo, whereas SEON will check that one issue with hundreds of other checks to balance out the overall likelihood of fraud.
You can easily import white-listed and black-listed customer lists to ensure that approved email addresses are always approved and that bad actors are never approved.
SEON makes it clear and super easy to understand as to why the order is being flagged as fraudulent so that you can really understand the risk and the actions the user is taking while attempting to purchase from you.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.