From the creators of “Shopper Approved,” Share It Effect is a referral marketing platform that makes it easy to share your referral link to social media with an embedded hashtag. When a user clicks "Add to Cart", there will be a pop up that suggests that the user share this product or brand to social media, to receive a discount. Most brands using Share It Effect are typically offering something like 10% off.
After the user shares, they receive a single-use coupon code, unique to them, which you can track through to redemption on the store. From there you can see the traffic coming in from all of the share’s, and track the revenue boost that comes from getting advocates to talk about you on their social media.
Currently this only works for sharing to Facebook, more channels will be coming soon.
In the backend, you can track shares/posts and can see clicks from the content to the site. They use an estimated impression counter (because you can’t actually see this data point, Facebook doesn’t allow it) based on share and click data.
This is by far, much cheaper than Facebook/Instagram ads, and a lot more authentic.
Worth noting: The pop up only occurs the first time you share, and won’t re-show after the user has completed the share.
Right now, the user will share out featuring the entire store, not individual products.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.