Tracktor turns first-time buyers into repeat shoppers by increasing customer satisfaction while lowering your support costs. Every major retailer has order tracking built into their stores; now you can too. Tracktor adds professional-grade order status & package tracking that's integrated with all of the major carriers. This gives you and your customers incredible visibility into the status and location of the packages in transit.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Tracktor is run by ShopPad which has been in the Shopify and Shopify Plus ecosystem since nearly the beginning. They are literally one of the early partners of Shopify. They have an incredible company culture with a dedicated service team committed to helping merchants maximize the benefits of this tool and all the other tools in their suite. Their agents offer free installation of the app on your site along with customizations to your tracking page available with every tiered plan. Customizations like help designing your tracking page so the look and feel matches the rest of your site. And then you can add some recommended products or pop-ups to that page to naturally increase repeat purchase frequency.
If you tracked the number of times your customer service team was asked to “track a package”, I think you would be astounded by the number. It’s often somewhere around 35% of all inquiries. Tracktor reduces overall customer service requests and has been proven to eliminate nearly 100% of “where’s my order” tickets for customers under age 50. Customers want to be able to find the information they are looking for right when they are looking for it, and they don’t want to or need to talk to your team to do it.
Other key metrics that don’t inherently drive value to you but should be tracked to understand the value of Tracktor are:
- Number of order lookups from Tracktor and
- Number of purchases that occur after visiting the Tracktor page
Tracktor can be installed on your website in less than a minute. It is super fast and easy and their team even offers free installation to make sure everything is done correctly. So, install the app, take a couple minutes with the Tracktor team to link the landing page to your notification emails, customize the styling of the page and then you’re done. The program is basically a set and forget tool that only needs to be managed if you want to reconfigure your shipping info or upgrade your plan.
If you are investing in any customer service resources, or want to improve your post purchase customer experience, an app like Tracktor can be a great tool for you. Especially when you’re at that breaking point of being overwhelmed with those repetitive “where’s my order” inquiries. Either your team is saving time, which saves you money, or your customer is saving time which makes them happy and they associate that happiness with you. Win win!
Also a really great fit for drop-shippers. Worth noting.
Tracktor is a Shopify-only tool, so if you’re not on Shopify, this isn’t for you. If you offer digital products or services and don’t ship anything, if you have your own internal delivery system, offer onsite pickup or don’t have a lot of shipping being done in general, you wouldn’t need a delivery tracking system.