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Trustpilot

Build trust and boost conversions by turning verified customer reviews into powerful social proof for your eCommerce brand.

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What is {listing}?

Trustpilot Business is an online platform designed to help businesses collect and utilize customer reviews to enhance their brand's reputation. As the world's largest independent platform for customer feedback, Trustpilot enables companies to attract and retain customers by leveraging powerful analytics tools and customer insights. Businesses can easily create social proof ads, customize review invitations, and gain insights from customer feedback to inform their strategies.

With over 300 million reviews across more than 1.27 million domains, Trustpilot is a trusted resource for consumers, with 71% of US consumers indicating that a good Trustpilot score influences their purchasing decisions.

The platform also offers integration with tools like Salesforce, providing a seamless way to incorporate review data into existing CRM systems. Trustpilot's commitment to protecting the integrity of online reviews is further emphasized through its participation in the Coalition for Trusted Reviews, alongside partners like Amazon and Tripadvisor.

What makes {listing} different than competitors?

Trustpilot Business distinguishes itself from other eCommerce tools by being the largest independent platform for customer reviews, offering unparalleled credibility and reach.

Unlike many competitors, Trustpilot provides businesses with powerful analytics tools to deeply understand customer feedback and improve their products and services.

It integrates seamlessly with major platforms like Salesforce, allowing businesses to streamline review management within existing systems. Trustpilot's commitment to transparency and integrity is highlighted by its participation in the Coalition for Trusted Reviews.

Additionally, the platform's ability to create social proof ads and customize review invitations helps businesses effectively leverage customer feedback to enhance their brand reputation.

What metrics is {listing} going to improve for my eCommerce store?

Trustpilot Business helps improve key eCommerce metrics such as customer satisfaction, conversion rates, and brand trust. By leveraging authentic customer reviews, businesses can enhance their online reputation, increase customer retention, and boost sales by building credibility and attracting more potential customers through positive social proof.

Who has to manage {listing} and how long does it take to setup?

Who in a Team Would Use Trustpilot Business:

Trustpilot Business is primarily used by marketing teams, customer service departments, and brand managers. Marketing professionals utilize it to enhance brand reputation and drive conversions through reviews. Customer service teams engage with feedback to improve customer satisfaction, while brand managers leverage insights to maintain and build trust.

Project Scope for Setup:

Setting up Trustpilot Business is a moderate-sized project, requiring coordination across marketing, IT, and customer service teams. Initial steps involve integrating the platform with existing systems, customizing review invitations, and training staff. While not overly complex, it demands careful planning to ensure seamless integration and effective use of features.

Is {listing} right for my store?

Trustpilot Business is ideal for businesses that prioritize customer feedback and reputation management, such as eCommerce platforms, service-based industries, and consumer-facing brands.

Companies aiming to enhance trust and credibility through authentic reviews will benefit from its robust analytics and integration capabilities. It is especially valuable for businesses looking to boost conversion rates and customer loyalty by leveraging social proof.

However, Trustpilot Business may not be suitable for organizations that operate in niche markets with low consumer interaction or those that do not prioritize online customer engagement.

Additionally, companies with limited resources to manage and respond to reviews might find it challenging to fully utilize the platform's capabilities.

Sustainability status

Features

  • Invite reviews (Service reviews, Product reviews, Location reviews, Review invitations)
  • Engage with feedback (Profile page, Respond to reviews, Flag and report reviews, Platform safeguards)
  • Accelerate conversions (Review SEO, Trustpilot widgets, Social media tools, Marketing assets)
  • Improve with insights (Review spotlight, Market insights, Review insights, Data and analytics, Review tagging, Visitor insights)

{listing} Pricing

Plus - $339/Month

  • Build trust in your growing business with verified reviews and marketing tools
  • Remove third-party ads and competitor mentions to keep eyes on you
  • Streamline customer engagement with invitation and reply integrations
  • Drive conversions with marketing assets and website widgets
  • Inform your review strategy with performance insights

Premium - $699/Month

  • Drive growth with actionable analytics and showcase assets proven to convert customers
  • Forecast your future TrustScore with a predictive 12-month look ahead
  • Design high-performing social assets in minutes
  • Benchmark your business against five others to outpace competitors
  • Explore all your data in one place to easily surface trends and opportunities
  • Access Trustpilot's APIs via add-ons

Advanced - $1,229/Month

  • Lead in your market with powerful insights and brand-boosting customization
  • Customize analytics dashboards, invitations, reminders, and more
  • Tag feedback to uncover themes and generate highly- targeted widgets
  • Design on-brand widgets to fit your website and convert more customers
  • Assess your performance in the market to move into the lead
  • Access Salesforce integration and Trustpilot's APIs via add-ons

We do our best to keep pricing information up to date, but please do check the software partner's own website for the most up to date pricing information.

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