Voyage is an SMS marketing platform complete with a multitude of list building and opt-in options, robust segmentation and campaign builders, and detailed reporting and analytics. They are doing “micro-messaging” at scale.
For segmentation, you can create segments based on actions in Klaviyo or Recharge. What does that mean? You can set up all of your abandonment campaigns for browse, cart, and checkout abandonment. You can set up drip campaigns that trigger based on browsing behavior, email behavior, checkout behavior, etc. and you can automatically add product images to text based on behavior.
They support both short-codes and long-codes. They recommend doing a dedicated long code (10 digit phone number) for subscribers under 20k, and then move over to a paid dedicated short-code thereafter, which costs a bit more to manage.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.