B2B Online Europe 2026
WBR
Learn how leading manufacturers and distributors turn AI into measurable commercial impact over two days at the Maritim proArte Hotel, Berlin.
B2B Online Europe runs for 2 days at the Maritim proArte Hotel in Berlin and is a **paid **event aimed at B2B leaders responsible for digital growth across marketing, sales and eCommerce.
If you attend, you can expect to:
- Get practical playbooks for B2B eCommerce growth—the kind you can take back and apply quickly.
- See how AI is moving from pilot to profit, with examples of automation and workflow changes that improve performance.
- Improve search and AI-era visibility so customers can find you earlier in the buying journey.
- Build a stronger data foundation that makes personalisation, search and AI initiatives work better.
- Design self-service journeys that convert and scale without adding friction or support burden.
- Make sharper investment decisions by focusing on what drives ROI and avoiding low-impact digital distractions.
- Learn from peers dealing with the same blockers—legacy tech, data issues, and internal alignment.
For the latest details on speakers, sessions and the full agenda, check the event website.
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