Digiday Programmatic Marketing Summit 2026

Step into the future of programmatic advertising and eCommerce marketing at the Digiday Programmatic Marketing Summit—a **three-day **gathering of industry innovators, agency leaders, and tech providers dedicated to redefining the digital advertising landscape.

What’s in it for you?

• You will learn from top speakers and hands-on workshops covering the latest in AI-driven ad buying, privacy and ethics, creative intelligence, and infrastructure for scalable programmatic campaigns.
• If you attend, you’ll participate in interactive town hall sessions, meet with executives in curated 10-minute meetings, and gain insider perspectives from major agencies and brands.
• Expect immersive networking opportunities, including VIP receptions, scheduled meals, cocktail hours, and activities designed to spark meaningful connections and peer collaboration.
• You’ll have access to an exclusive meeting scheduler, making it easy to connect with decision-makers from leading agencies, brands, and solution partners.
• Take part in the “Agentic AI Ad-Buying Challenge” and other hands-on workshops that let you put new strategies into practice.
• Benefit from a content-rich agenda featuring the Ad Context Protocol (AdCP), Agentic RTB Framework, programmatic digital out-of-home (pDOOH), and strategies to solve legacy system migration.

This is a paid event, ideal for eCommerce professionals, marketers, agencies, and tech partners who want to stay ahead of the curve and drive results in today’s programmatic ecosystem.

For more details on the event schedule, speaker lineup, and how to register, check the event website below.