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June 20, 2023 5:00 AM
Paid event
Free to join

Growth Lab | Brand Copywriting Masterclass: Writing Great Product Descriptions

May 11, 2021 2:00 PM
Hosted by:
Growth Labs

Join us for the first webinar in this FREE three-part online bootcamp and learn how to leverage storytelling and compelling copy to help turn browsers into buyers.

In this 60 minute session, Phat Chiem, founder and chief storyteller at StoryCraft, will dive into tips and techniques for writing product descriptions that convert.

In this masterclass, you will learn:
✔︎ What every product description needs to include

✔︎ Storytelling techniques to create an emotional connection with your brand

✔︎ How to talk about your product’s benefits and features

✔︎ How to position your products so that they resonate with your target audience

✔︎ What kind of supporting assets you should include on product pages

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