Mention Me

Mention Me helps businesses grow by making it easy for their customers to refer friends. When you buy something from a brand using Mention Me, you might be invited to recommend that brand to your friends. If your friends make a purchase, both you and your friends can get rewards like discounts or special offers.

Mention Me provides the technology and tools for companies to set up and manage these referral programs. It helps brands create special links or codes for sharing, tracks who referred whom, and makes sure everyone gets the right reward.

The platform also gives businesses reports so they can see how well their referral program is working and improve it over time. In short, Mention Me helps companies get new customers through recommendations from happy, existing customers.

Mention Me stands out from other eCommerce tools by focusing specifically on referral marketing, turning happy customers into powerful advocates. Unlike generic marketing platforms, Mention Me offers advanced personalization, allowing brands to tailor referral journeys for different customer groups. Its unique “Name Sharing” feature lets customers refer friends even without needing a link, making sharing easier and more natural.

The platform’s robust analytics help businesses measure and optimize referral performance, while seamless integration with eCommerce and CRM systems ensures a smooth setup. Mention Me’s expertise and focus on referral strategies deliver higher customer acquisition and retention rates for its clients.

Mention Me can help improve key eCommerce metrics such as customer acquisition rate, referral conversion rate, and customer lifetime value. It also boosts repeat purchase rates and overall sales.

Additionally, the platform provides insights into referral-driven revenue, helping businesses track and optimize the impact of their referral marketing efforts.

Who in a team would use Mention Me:

Marketing managers and customer acquisition teams are the primary users of Mention Me. CRM specialists and digital marketers also leverage the platform to design, launch, and optimize referral programs, while analytics teams use its reporting features to measure results and improve campaign performance.

How big a project to set up:

Setting up Mention Me is generally straightforward and not a large project. Most eCommerce businesses can integrate it within a few weeks. The process involves technical setup, such as adding tracking code and connecting to eCommerce systems, followed by configuring campaign rules and designing referral journeys.

Mention Me is ideal for eCommerce businesses with a loyal customer base, such as fashion, beauty, food, and lifestyle brands, looking to grow through word-of-mouth and referrals. It works well for companies seeking to leverage customer advocacy to acquire new customers and boost retention. Businesses with regular, repeat purchases or strong brand communities benefit most.

However, Mention Me may not be suitable for companies lacking an established customer base, very low-traffic websites, or those offering highly specialized B2B products with long sales cycles. It’s less effective where spontaneous referrals are unlikely or where customers aren’t motivated to share.