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The Best Loyalty Tools for Ecommerce

Standalone and full-fledged loyalty platforms

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What do loyalty tools and platforms actually do?

Customer Loyalty apps, or just "Loyalty" apps for short, are tools focused on building a real relationship with your customer that drives them closer to your brand and thus makes them more likely to keep purchasing from you. Most of the time these tools have some sort of points or cash based system that rewards customers for taking actions like social following, social sharing, telling a friend, filling out a survey, or purchasing products.

Loyalty

What is Growave?

Growave is a multi-tool platform that combines Loyalty and Rewards, Wishlisting, Reviews, Social Login, an Instagram feed, and a Q&A widget all in one platform.

What is LoyaltyLion?

LoyaltyLion is a data driven loyalty and engagement platform.

What is

Growave

Growave is a multi-tool platform that combines Loyalty and Rewards, Wishlisting, Reviews, Social Login, an Instagram feed, and a Q&A widget all in one platform.

What is Opinew?

Opinew is a smart review platform for DTC brands showcasing reviews on their site from across the web for increased social proof and conversation rate.

What is Netcore?

Netcore is a customer engagement and experience platform that creates personalized digital experiences to fuel omni-channel growth.

What is Sendlane?

Sendlane is an email and SMS marketing platform that combines functionality with methodology to increase conversions and total revenue.

What is Carro?

Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is Rewind?

Rewind is an easy to use back up tool for your Shopify or BigCommerce store, providing peace of mind that when things break you will be able to fix them fast.

What is SMSBump?

SMSBump is the largest SMS marketing tool in the Shopify app market, designed specifically for Shopify with extremely robust functionality and features.

What is Gorgias?

All-in-One Customer Support Specifically Designed for Ecommerce

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

Why use Loyalty apps?

Loyalty apps, when executed properly, and with the right brand, will have a massive impact on how you communicate with your customers, and how they perceive your brand.

When should you be investing in Loyalty apps?

Companies of all sizes should have a loyalty program of some sort. The more you see existing referrals, shares, and engagement, the more likely a tool like this will excite your customer base and drive positive revenue results. That being said, companies with low repeat purchases, low engagement, and low referrals will see a smaller impact with loyalty. Think of these types of tools as amplifiers of your brand excitement. You still gotta build the hype, they help get it in the hands of the customers.

Who is managing these Loyalty apps?

In smaller companies this will be managed by the head of marketing, or store owner directly. As you grow you may put one person in charge of your loyalty program or even brand out a retention department underneath marketing. You could also build a customer experience department which bridges loyalty and customer service. Retention, especially in product subscription companies, is crucial to success, and therefore you should be thinking about how to put dedicated resources on improving this often undervalued component to any successful business.

What are the most important Loyalty features?

When it comes to loyalty apps, you need them to be easy to use. The core metrics to pay attention to are:How many users are active on my loyalty platform?How many points have my users accrued?How many points are my users redeeming?Yes you actually want users to redeem points, as this is a sign of a valuable program.‍And of course you are studying other things like lifetime value, average order value, and the impact on your overall margins.

Still unsure what’s right for you?

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