All about
Rush is a robust Order Management and Tracking Platform for:
- Your Ecommerce manager, marketing team, and customer service team for better tracking and automating the shipping and tracking process, and
- For your customers to better track their packages and discover new products from your store.
Their merchants are seeing between 700% and 1300% ROI from their product discovery tool on their order tracking pages alone.
Their secret sauce really lies in how they are getting more details from shipping carriers, through a direct API, and then pushing that data into their tool or into your Klaviyo or Omnisend or other tool, so that you can create flows and triggers at various events. For example, one client created an email flow for when a product is stuck at customs, and found an extra $2,500 in revenue generated from that email alone, with over an 80% open rate and 45% click-through rate.
You can launch an order tracking page in seconds with one of their pre-defined templates, and you have direct access to the CSS to modify the template how you see fit, with a drag and drop builder coming out in the future. And, they have their own email tool for sending notifications with various shipping and tracking details.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
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Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Rush comes at order tracking quite a bit more advanced than other “order tracking page” tools, in that they integrate with your shipping carriers and your marketing tools to really help the consumer track their tool from order to door.
Rush saves time for your operations team with better order management and shipment tracking on the backend, but more importantly they increase conversion rate and lifetime value with better discovery and merchandising of your products at a crucial stage of the buyer's journey: That moment after they’ve purchased, but before they’ve received their product.
Rush is typically going to be set up by your head of Ecommerce or marketing manager. The operations team may also join in the process. You need to connect carriers, Shopify, and Klaviyo if you’re using them, design your page, which can be done with a pre-built template or a developer depending on how fancy you want to get, and then launch.
After launch, your operations team may spend an hour a week, maybe even a few minutes every day, using Rush’s reporting platform to understand products in transit and if there are any issues, and you can set this up to automatically push notices to your customers, or to alert your customer service team of a possible proactive customer service email to send.
Rush is great for merchants of any size, but will be more valuable for merchants with a larger SKU count, at least over 20 products let’s say. The more orders you do a month, the more valuable Rush will be for you.