Ultimate Special Offers, by Pixel Union, is an easy to use flexible app designed for merchants who are starting to create upsell and promotional campaigns. They offer eight campaign templates along with info on what you might expect to achieve from each different offer (helping you determine the best one to use).
Launching a campaign is simple. Just select the type of offer you want to use, set your parameters, create your messaging, and launch the campaign. You can enable or disable campaigns at any time and watch how they perform from your dashboard. You can also run more than one offer on the same product, allowing you to informally A/B split test different offers. There isn’t a pure A/B test function, but you can compare campaigns from your dashboard to see which one is performing the best.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Ultimate Special Offers is developed and supported by Pixel Union, one of Shopify's most trusted theme and app partners. They have some of the deepest experience in the Shopify ecosystem, they’ve seen all the bugs, issues, random Shopify updates that break things unexpectedly, and they know how to deal with them, or prevent them altogether. Their customer support team is readily available to help with anything you might need.
Their primary differentiator has to be that they focus on the offer itself and make it easy for you to create and showcase offers.
Upselling and cross-selling will increase average order value and can generate anywhere from 10% - 30% more revenue for your store, so the impact can be huge.
Setup can be done in minutes. Just install the app and then you can immediately start creating your first offer! From there, you may create and test various offers, add new offers when you add new products, or remove time sensitive offers, perhaps spending an hour or two a month keeping this tool well optimized.
This is great for merchants with a few dozen products that already know, or think they know, how they might want to create special offers and cross-sells, in order to generate more revenue.
If you have a one product company, get more products, and then use a tool like Ultimate Special Offers to increase the cross-selling between those products. If you’re a larger enterprise merchant, or a mid-sized merchant with multiple product categories and dozens of SKUs, you may want to use a fully-fledged AI recommendation tool instead of the relatively simple, cheap, and easy to use Ultimate Special Offers.