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The first step of website localization is providing content in the language of the customer.

Tackle your failed payment recovery in no time with the best practices for dunning emails.

We created a free eBook of over 100 different phrases that will help your customer service team in any situation.

Getting started outsourcing with freelancers can seem complicated, so we created this quick start guide to get you on the right path. This guide is filled with best practices and helpful tips and tricks to outsourcing & scaling your business effectively.

The Marketer’s Guide to Master Your Post-Purchase Journey. In this free ebook, you’ll learn how to: - Make transactional emails work for you - Get love letters from your customer Use data-driven upsells to increase lifetime value You'll also get access to: Examples of real, high-performing post-purchase emails - Instructions on how to set up post-purchase emails in Klaviyo - Benchmarks for post-purchase email open and conversion rates

The term “eCommerce Personalization” is familiar among online retailers, and this we count certain factors such as the practice of creating individual conversations and experiences. In this highly competitive retail scenario, Ecommerce personalization is an essential competitive differential. Businesses who effectively deliver personal shopping experience either offline or online, they can attract more customers, in improving loyalty, and increasing conversion rates.

So, your shopper abandoned the cart to check out that latest episode on Netflix? Despite your best laid plans, users visit your site, start shopping and then something new on YouTube catches their sight and they leave your website be? Why do you think that is? Why do these users leave before finishing transactions?

A typical internet user’s attention span is less than even 10 seconds. While you’re doing your best to drive in traffic to your site with various marketing campaigns, it just takes a small distraction for you to lose a customer. In this ebook, we’re discussing the one website element that will keep your visitor actively engaged and at the same time, nudge him towards making a purchase - on-site push notifications.

Celebrating the True Stars of Customer Loyalty and Retention

Why each award is important Celebrate the pioneers leading their categories Show you how you can replicate their success

Learn the three key customer retention tactics: 1. Focus on your most valuable customers 2. Re-engage at-risk customers 3. Use existing customers to build trust with new customers

As a merchant, one of your biggest challenges is communication with shoppers and customers. The average cost per click increased 800% in the past 5 years while email engagement rates dropped by 50%. High-growth brands have to adapt to this new era in innovative ways, such as adding new communication channels like Facebook Messenger. Learn how BlendJet dramatically increased its revenue by adding Messenger to their marketing strategy.

Get to know the things you need when building your Customer Service Department and customer experiences.

The beauty market is taking off. The global cosmetic products market was valued at around $532 billion in 2017 and is expected to reach approximately $863 billion in 2024. Meanwhile, the overall beauty products industry is expected to continue growing rapidly, at a rate of 6.4% per year. It’s a thriving, competitive market where newer brands are going head-to-head with legacy brands.

With an estimated worth of $3 trillion – that’s 2% of the world’s GDP – it’s fair to say that the fashion industry is thriving. It doesn’t seem like the growth of the fashion industry will slow down any time soon. And, it’s not just fashioned at large that’s booming, but the world of Ecommerce too.

The health and wellness industry is full of competitive brands. With so many new health and wellness crazes launching daily, it can be difficult to keep customers motivated and loyal towards your brand. This is why it’s so important to nurture relationships with your existing customers to keep them interested in what you have to offer.

Setting up a loyalty program alongside your BigCommerce store is a sure way to make valuable customers feel special. Not only do customers respond well to loyalty programs, but their customer lifetime value and repeat purchase rates increase with one. This essential guide will give you all the information you need to set up, maintain and elevate a loyalty program alongside your BigCommerce store.

This essential guide will give you all the information you need to set up, maintain and elevate a loyalty program alongside your Magento store. We’ll cover retention strategies you may not have thought about yet, and key features you can use to set your store apart.

Hiring with simplicity has been a core goal of FreeeUp since its founding and we’re determined to strap you with the most effective tools to hire and make your first remote worker as efficient as possible. By the end of reading this guide, you will have the knowledge to confidently hire and integrate your first remote worker into your team, effectively freeing up your time for further growth or relaxation.

Implementing best practices for building businesses using remote teams isn't easy. It took a lot of trial and error to learn what works and what doesn't. This ebook will help you make better and smarter hires for your business.

This ebook will introduce you to what outsourcing is and where so many entrepreneurs and business owners have gone wrong while attempting to outsource their operations.

Hiring online is the ultimate strategy to freeing up your time and staying focused on what is most important to the growth of your business.

Direct-to-consumer (DTC) brands in the health, beauty, and wellness market are taking the Ecommerce world by storm, and the market continues to grow worldwide. With so much growth and competition, those who wish to find success need to stand out — this includes turning their logistics strategy into a revenue driver. That’s where ShipBob comes in.

Before you start building your segments, determine your audience, message, and channel first. Or in other words - who do you want to target, what do you want to tell them and where can you find them.

This in-depth playbook is the definitive resource for merchants implementing Messenger, SMS, & conversational Facebook Ads.

Acquiring customers is a really a function of how well you understand: Art — your customers’ psychology Science — the mechanics of reaching customers If your customer base isn’t growing consistently, you’re likely too focused on the second part — the science. You’re just focusing on the mechanics of getting customers. Buying ads. SEO. A/B testing.

If you followed the advice from the last chapter on customer acquisition, you should now have a much clearer picture of who your customers are. Understanding your ideal customer is critical when it comes to setting up a blogging & content marketing program for your store. That’s why it’s the first thing in this list of 5 things you must do before you start a blog for your website.

This chapter’s topic is a bit further down the funnel: Best practices for conversion and moving shoppers towards the checkout page. The overarching theme is to reduce uncertainty for your shoppers. There are a lot of screenshots and examples in this chapter, so for easy future reference, I’ll summarize the best practices here for you:

Enalito presents a series of Customer behavior Models you can use to implement high ROI customer data driven marketing in your business. Enalito will teach you about Customer Life Cycle Marketing and show you how to use the Customer behavior Models to maximize the profitability of your customer acquisition and retention marketing campaigns.

Black Friday/Cyber Monday (aka BFCM) is a goldmine opportunity and there is a lot at stake. There is no bigger time of the year for brands than the holiday shopping season. For many Ecommerce retailers, specifically those with products purchased as gifts (like clothing, jewelry, and luxury items), the bulk of their yearly revenue comes from the months leading up to the new year.

Simplifying everything for sellers to boost sales. Everything you are looking for is packed under one roof with its Integrated & Innovative features.

This eBook is designed to help you know when it's the right time to invest in customer loyalty and dispel some of the misconceptions around the cost and complexity of setting up a loyalty strategy.

Based on research, 75% of companies see a return on investment (ROI) from their loyalty program. While 6% do not, and the rest are failing to track ROI. Learn how to build an attractive Customer Loyalty-Proposition with this ebook guide.

The collaboration between two official Shopify Plus Partners brings you all the information you need to create a customer loyalty program that scales with your Shopify Plus store.

How do you remember 2019? Whatever the past 12 months represent for you personally, they also tell an interesting story when it comes to Ecommerce. Without question, 2019 was a year of contradictions in the world of retail.

In the world of Ecommerce, the barriers to entry have never been lower and thousands of Shopify stores launch daily. Investing in your existing customers is a good place for any Shopify store to start. They already know and trust your brand and will return to you rather than risk a lackluster customer experience else

The RFM Model was developed in the 90s by retail organizations. Catalog and phone sales were a major retailer channel leading into the 1990s, and a precursor to the world of online shopping. As we dive into the RFM model you will quickly realize how a system developing decades ago is still relevant today.

Visualize your ecommerce buyer journeys and retain more customers

An experts guide to finding the right customer data points - and yielding them to transform your brand experience.

Online stores are trying to solve their cart abandonment with different marketing tools such as email, Facebook & Instagram retargeting, display advertising, and more. In this ebook we’ll show you how to add automated text messages to your digital marketing toolkit to recover lost sales and increase your ROI.