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May 20, 2024

A no-code, real-time personalization and A/B testing solution for Shopify stores



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Shopify Plus


A/B/N Testing Analytics & Prediction
Data-Driven Insights
UTM Analytics
Personalized Merchandising


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100 Monthly Sessions
Unlimited Recipes
Unlimited Variations
Unlimited Rules


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1,000 Monthly Sessions
Unlimited Recipes
Unlimited Variations
Unlimited Rules
Technical Support


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10,00 Monthly Sessions
Unlimited Recipes
Unlimited Variations
Unlimited Rules
Technical Support
Personalization Support

All about

What is Context?

Context serves as a no-code, real-time personalization, and A/B testing solution specifically designed for Shopify users. This platform allows Shopify store owners to create personalized customer experiences and run A/B tests without the need for coding expertise. With Context, users can easily tailor their website content based on specific customer segments or behaviors, enhancing engagement and conversion rates.

By leveraging real-time data and analytics, Context enables Shopify merchants to make data-driven decisions to optimize their online stores effectively. The platform provides valuable insights into customer preferences and behaviors, helping users fine-tune their marketing strategies for better results.

Moreover, Context simplifies the process of A/B testing, allowing users to experiment with different variations of content or design elements to identify the most effective approach for their Shopify store.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

  • List

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What makes Context different than competitors?

Context stands out from other eCommerce tools by offering a seamless combination of no-code functionality, real-time personalization, and A/B testing capabilities tailored specifically for Shopify users. Unlike other solutions, Context provides an intuitive platform that requires no coding expertise, making it user-friendly for Shopify store owners looking to enhance customer experiences and optimize their online presence. Its real-time personalization features enable dynamic content adjustments based on customer behavior, while its A/B testing functionality allows for efficient experimentation with different strategies to drive better results.

This comprehensive approach to personalization and testing within the Shopify ecosystem sets Context apart from its competitors.

What metrics is Context going to improve for my Ecommerce store?

Context can help improve key eCommerce metrics such as conversion rates, customer engagement, and average order value for Shopify stores. By offering real-time personalization and A/B testing features, it enables users to optimize their websites, enhance customer experiences, and drive better performance across various metrics.

Who has to manage Context and how long does it take to setup?

Context would typically be used by marketing managers, eCommerce specialists, or website administrators within a team to leverage its no-code, real-time personalization, and A/B testing capabilities for Shopify. These individuals are responsible for optimizing the online store's performance and enhancing customer experiences.

Setting up Context for Shopify is a moderate project size. While it is a user-friendly platform that does not require coding expertise, integrating it with a Shopify store involves configuring personalization rules, creating A/B tests, and analyzing results. The process may vary in complexity based on customization needs but is generally manageable for teams with basic technical skills.

Is Context right for my store?

Context is ideal for eCommerce businesses looking to enhance their web content understanding, conduct keyword analysis, and improve SEO performance. It benefits those seeking to optimize customer experience through content personalization and A/B testing. Small to medium-sized businesses with online platforms can benefit greatly from its features.

However, Context may not be suitable for businesses with limited online presence or those not focused on digital marketing strategies. Companies that do not prioritize content optimization or those without an eCommerce component may not find the platform as suitable for their needs.

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