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Content Marketing

Teaching with articles, ranking in Google.

women holding tablet

What are Content Marketing apps?

Every site has content, and truthfully, nearly all Ecommerce stores should at some point invest in a robust content marketing strategy that helps you rank better in search engines, bring awareness to problems and products, and  drive revenue through the process of handling objections, proving value, increasing trust, and all the good things that happen from sharing information. Content marketing apps are designed specifically to make it easier to produce, organize, share, and sell with content marketing. They support the content initiative of your team.

Content Marketing

What is Matcha?

Matcha helps optimize your existing content and offers content you can license directly from their massive library to drive email subscribers and purchases.

What is Carro Brand Partnerships?

Using Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is Fera.ai?

Fera is all about helping merchants gather and display customer reviews and user generated content to actually have an effect on sales. It is meant to be simple and customizable, giving merchants the maximum amount of control over how content is used.

What is accessiBe?

accessiBe helps merchants to allow people with disabilities to effectively use their website.

What is levAR?

levAR is an Augmented Reality and 3D visualization app available in the Shopify app store.

What is ShopPop?

ShopPop is a messenger marketing/chat marketing and conversational commerce tool designed to help your store better interact with customers.

What is Rewind?

Rewind is the back up tool for your Shopify store.

What is Pricestack?

Pricestack is the most robust price testing tool for mid-market merchants.

What is FenixCommerce?

FenixCommerce utilizes customer location and data to select the best shipping options and provide predicted delivery dates right at checkout.

What is Recart?

Recart is a messenger marketing tool featuring robust features like integrations with click to messenger ads.

What is Carro?

Carro allows you to find out how many influencers have bought your product, subscribed to your email list, or follow you on social so you can build an authentic relationship with them to help sell your products.

What is Route?

Route is a free for merchants shipping insurance app with built in visual package tracking, kind of like Uber, for your packages...

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

What is Omnisend?

Omnisend is the all-in-one marketing automation solution for Ecommerce.

Why use Content Marketing apps?

Content marketing apps are going to be for brands investing in a robust, often written, content marketing strategy. I'm talking about a blog. If you're trying to rank high for keywords in your niche industry, this is the category for you.

When should you be investing in Content Marketing apps?

The more complicated your product offering, the more confused prospects and customers are, the more valuable a great content marketing strategy will become. You should consider your investment in content relative to your overall marketing budget. Most Ecommerce brands are investing a majority of their budget into advertising, influencers, and social, which is fine. Reserving 5%-10% of that for written and visual content can amplify the other channel activities. Try to save some budget for it.

Other brands may be completely reliant on content for search rankings which

Who is managing these Content Marketing apps?

What are the most important Content Marketing features?

Still unsure what’s right for you?

Chat with an Ecommerce tech expert and we’ll look at your site, the stage of your business, and your resources
to help you find the right tools to grow your store.
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