What are Content Marketing apps?
Every site has content, and truthfully, nearly all Ecommerce stores should at some point invest in a robust content marketing strategy that helps you rank better in search engines, bring awareness to problems and products, and drive revenue through the process of handling objections, proving value, increasing trust, and all the good things that happen from sharing information. Content marketing apps are designed specifically to make it easier to produce, organize, share, and sell with content marketing. They support the content initiative of your team.
Content Marketing
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An online platform designed to enhance the writing experience and improve the quality of written content.
An SEO focused Product Information Management (PIM) tool that scores and flags your data, getting it in order for various distribution channels.
The Product Information Management (PIM) tool that turns your product information into a story that your consumers will relate to and buy.
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A flexible eCommerce marketing calendar tool that helps you better organize and track all of your marketing campaigns, saving time and helping ROI.
A dynamic channel for creating interactive, personalized, and shoppable content experiences, converting casual visitors into active customers.
Increase Conversion rates with Personalized Banners, AI Recommendations and Abandoned Cart Recovery. Launch a campaign in <5 minutes all with ZERO code.
An innovative AI-powered platform that simplifies the process of generating on-brand product descriptions
Use AI to find the best Amazon keywords for your product, and generate safe, SEO-optimized Amazon Listings.
A powerful marketing tool that leverages the immersive nature of videos to enhance product promotion and increase sales conversions.
A cutting-edge tool designed to streamline inventory analysis, planning, and ordering processes for online merchants
Turning customers into affiliates and streamlining referral, influencer, and affiliate programs to enhance customer acquisition and sales
Create advanced custom reports, using real-time data, that you can automate, export, and share.
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Customer data platform that provides strategic insights that help you act on your analytics to actually grow your store.
An AI-powered search and discovery solution that provides fast and accurate search results and also improves product discovery with smart product recommendation
Content marketing apps are going to be for brands investing in a robust, often written, content marketing strategy. I'm talking about a blog. If you're trying to rank high for keywords in your niche industry, this is the category for you.
The more complicated your product offering, the more confused prospects and customers are, the more valuable a great content marketing strategy will become. You should consider your investment in content relative to your overall marketing budget. Most Ecommerce brands are investing a majority of their budget into advertising, influencers, and social, which is fine. Reserving 5%-10% of that for written and visual content can amplify the other channel activities. Try to save some budget for it.
Other brands may be completely reliant on content for search rankings which
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