THE ECOMMERCE PLAYBOOK THE HEALTH & BEAUTY
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Built for the e-commerce Health & Beauty industry, this playbook will walk you through expert tips on how to take action on your analytics to maximize profitability. We’ll look at the top questions our health & beauty clients are asking, and apply a “learn, act, measure” framework designed to help you drive growth for your business.
What you will learn
Which products in my portfolio are attracting different demographic groups?
Is my latest product offering driving net new sales or cannibalizing my current business?
What percentage of total sales does subscription drive?
How valuable is a subscriber vs. an average customer?
What products are customers buying within the same cart?