B2B Online Chicago 2027

B2B Online Chicago is the flagship gathering for manufacturers and distributors building high-performing eCommerce, digital marketing, and sales programs.

Hosted at the Chicago Marriott Downtown, the 2026 edition delivers three content-packed days tailored to the realities of B2B—complex catalogs, long buying cycles, channel conflict, and enterprise tech stacks.

If you attend, you will:

• Learn proven playbooks for B2B eCommerce growth—from site experience and self-service portals to lead gen, ABM, and revenue operations—shared by peers who’ve shipped and scaled.
• See how leaders are using data, AI, and automation to improve acquisition, conversion, and post-sale experience without breaking legacy processes.
• Pressure-test your roadmap in small-group breakouts organized by budget and challenge, then turn insights into next-quarter actions.
• Benchmark tech stacks (PIM, ERP, commerce, CX, analytics) on the expo floor and in vendor sessions to identify the tools that actually move KPIs.
• Build high-value connections with manufacturers, distributors, agencies, and platforms in curated networking designed for real deal-making.

Expect practical, operator-level content over hype: case studies, workshops, and candid discussions focused on what works for complex B2B environments.

With its long track record and deeply specialized audience, B2B Online remains a go-to forum for teams modernizing commerce and marketing while balancing channel partners and internal change.

This is a ticketed event with industry qualifications and discounted rates for eligible manufacturer/distributor roles.

For the latest agenda, speakers, hotel details, and registration, check the event website.