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April 1, 2024

Driving eCommerce experiences with purpose.

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Shopify Plus


Strategic Cause Marketing Manager

Free to download

Free to download
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All about

What is +Purpose?

+Purpose creates a comprehensive platform for brands seeking to invest in causes that align with their core values. By leveraging the resources and expertise of +Purpose, brands can identify and support impactful social initiatives that resonate with their target audience. +Purpose serves as a hub for individuals to explore their personal purpose, values, and motivations, which can guide brands in aligning their cause investments with authentic and meaningful storytelling.

Through a combination of data-driven insights, market research, and user engagement on the website, +Purpose assists brands in developing purpose-driven campaigns and corporate social responsibility initiatives. This partnership encourages brands to make a positive impact on society while enhancing their brand reputation and fostering deeper connections with their stakeholders. Ultimately, +Purpose provide a holistic approach for brands to invest in causes that drive meaningful change and resonate with their audience.

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What makes +Purpose different than competitors?

+Purpose stands out from other similar eCommerce tools due to its exclusive focus on assisting brands in investing in causes that align with their values. Unlike traditional eCommerce platforms that primarily emphasize sales and conversions, +Purpose prioritizes social impact by helping brands create purpose-driven campaigns.

By providing resources, partnerships, and strategies for connecting with meaningful causes, +Purpose enables brands to engage authentically with their audience, enhance their brand reputation, and make a positive difference in society. This unique approach sets +Purpose apart in the eCommerce landscape, emphasizing the importance of social responsibility and purpose-driven initiatives.

What metrics is +Purpose going to improve for my Ecommerce store?

+Purpose can assist in improving key eCommerce metrics such as conversion rates, customer engagement, and brand loyalty. By aligning brands with meaningful causes, they can enhance customer trust, increase repeat purchases, and drive customer loyalty through purpose-driven marketing strategies and campaigns

Who has to manage +Purpose and how long does it take to setup?

Team Usage of +Purpose: Marketing managers, social responsibility or CSR managers, and brand strategists within a team would typically use +Purpose to develop purpose-driven campaigns and initiatives that align with the brand's values and resonate with their target audience.

Project Setup: Setting up +Purpose involves collaborating with their team to define brand values, select causes to support, develop tailored campaigns, and integrate purpose-driven marketing strategies. The project's size can vary based on the brand's complexity, engagement level, and scope of social impact initiatives desired.

Is +Purpose right for my store?

Businesses +Purpose Is Great For: +Purpose is ideal for businesses seeking to enhance their brand reputation, engage with social responsibility initiatives, and connect with conscious consumers. It is beneficial for brands looking to create purpose-driven campaigns, build customer loyalty, and make a positive impact on society through meaningful cause investments.

Businesses +Purpose Wouldn't Work For: +Purpose may not be suitable for businesses solely focused on profit maximization without a commitment to social impact. Companies that do not prioritize corporate social responsibility or aligning with meaningful causes may not fully benefit from +Purpose's services and strategies.

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