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The Best PIM solutions for Ecommerce

More complete, consistent product listings across multiple channels.

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What is PIM within Ecommerce?

A dependable product information management (PIM) solution helps improve conversion rates and channel consistency through increased control of product listings and digital assets.

PIM solutions help you achieve more complete, consistent product listings, often across multiple channels. They automate product onboarding and leverage AI to alert teams to product listings which are lacking sufficient detail so that improvements can be made.

Product Information Management (PIM)

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What is Vesta?

Vesta is a data cleansing tool that collects, cleans and connects vendor products to your online store.

What is SuperStore?

Easily bring in 3rd-party products and services to your B2C and B2B Ecommerce store.

What is Yardline?

Category and platform agnostic funding marketplace built specifically for Ecommerce brands and retailers.

What is Reaktion?

Better tie together, analyze, and Increase your ecommerce profits with ease.

What is FUGU?

FUGU prevents more instances of fraud by following the purchaser after the purchase to better calculate the risk of fraud.

What is Opinew?

Opinew is a smart review platform for DTC brands showcasing reviews on their site from across the web for increased social proof and conversation rate.

What is Netcore?

Netcore is a customer engagement and experience platform that creates personalized digital experiences to fuel omni-channel growth.

What is Sendlane?

Sendlane is an email and SMS marketing platform that combines functionality with methodology to increase conversions and total revenue.

What is Carro?

Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is Rewind Backups?

Rewind is an easy to use back up tool for your Shopify or BigCommerce store, providing peace of mind that when things break you will be able to fix them fast.

What is SMSBump?

SMSBump is the largest SMS marketing tool in the Shopify app market, designed specifically for Shopify with extremely robust functionality and features.

What is Gorgias?

All-in-One Customer Support Specifically Designed for Ecommerce

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

Why use Product Information Management (PIM) apps?

If you’re managing a large inventory, selling across multiple channels, navigating relationships with vendors or channel partners or selling bigger ticket items that need greater purchase consideration and confidence, then a PIM solution’s additional control and efficiency can benefit you.

PIM solutions streamline product management and improve team collaboration. They also help to deliver a better customer experience through more informative product pages and increased purchase confidence. As a result, PIM solutions also have a positive impact by reducing return rates and support team requests.

When should you be investing in Product Information Management (PIM) apps?

Only high SKU count businesses need apply. If you run limited lines, or launch new products infrequently, then you’re not a great candidate for a PIM solution. 

Consider investing in a PIM solution when you outgrow spreadsheet-based management of your product listings, and start to see products under-performing as a result of inaccurate or under-populated product page listings. If you’re still struggling with Excel, we’d definitely recommend exploring other options.

Also, if you’re expanding into new channels or starting to sell via channel partners, a PIM solution will help you achieve and maintain better consistency and brand control.

Who is managing these Product Information Management (PIM) apps?

The implementation of a PIM solution will be the responsibility of your Ecommerce Product Manager. One of the key roles of a PIM platform is to enable better product team collaboration, so careful management of individual user access is important to maintain consistency. Although many solutions will leverage AI to deliver automated next-best-step suggestions for each user, general oversight and control of the bigger picture will be needed for optimized performance.

What are the most important Product Information Management (PIM) features?

Important features include a strong capacity for syndication (the ability to port product data and assets directly from brand catalogs and similar), some form of data-driven quality scoring (so that listing improvements can be made efficiently), and strong taxonomy management (through auto-categorizing, with metadata or tagging enabled).

Consider too how your business intends to leverage the platform. Pricing models vary across solutions, so the best fit will depend on how your team uses the platform, and the nature of your inventory.

If you have inventory that requires a high number of data points, bear in mind that some platforms calculate costs based on data storage rather than SKU count (i.e. if you have 15 data points for 1 SKU, pricing will reflect those 15 data points).