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The Best PIM solutions for Ecommerce

More complete, consistent product listings across multiple channels.

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What is PIM within Ecommerce?

A dependable product information management (PIM) solution helps improve conversion rates and channel consistency through increased control of product listings and digital assets.

PIM solutions help you achieve more complete, consistent product listings, often across multiple channels. They automate product onboarding and leverage AI to alert teams to product listings which are lacking sufficient detail so that improvements can be made.

Product Information Management (PIM)

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What is SuperStore Systems?

Easily bring in 3rd-party products and services to your B2C and B2B eCommerce store.

What is LimeSpot?

LimeSpot is a suite of personalization products that increase conversion rate and average order value and allow you to do AI merchandising at scale.

What is WAIR?

Wair provides a leading size recommendation and sizing services, increasing customer satisfaction and conversion, and decreasing returns.

What is Vesta?

Vesta is a data cleansing tool that collects, cleans and connects vendor products to your online store.

What is Redo?

A return management platform that aims at improving the returns process by focusing on boosting sales and cultivating customer loyalty

What is Genie?

A cutting-edge tool designed to streamline inventory analysis, planning, and ordering processes for online merchants

What is Macaroni?

Macaroni is an end-to-end SEO platform designed specifically for Shopify users.

What is Tidio?

All-in-one customer experience solution with live chat, AI chatbots, and multichannel communication

What is Moast?

Moast.io is a solution that eCommerce brands can use to connect their prospective customers with existing customers for real life demos.

What is Decile?

Customer data platform that provides strategic insights that help you act on your analytics to actually grow your store.

What is Fera.ai?

All about helping merchants gather and display customer reviews and user-generated content to actually have an effect on sales

What is Omnisend?

Omnichannel Marketing Automation Built for eCommerce

Why use Product Information Management (PIM) apps?

If you’re managing a large inventory, selling across multiple channels, navigating relationships with vendors or channel partners or selling bigger ticket items that need greater purchase consideration and confidence, then a PIM solution’s additional control and efficiency can benefit you.

PIM solutions streamline product management and improve team collaboration. They also help to deliver a better customer experience through more informative product pages and increased purchase confidence. As a result, PIM solutions also have a positive impact by reducing return rates and support team requests.

When should you be investing in Product Information Management (PIM) apps?

Only high SKU count businesses need apply. If you run limited lines, or launch new products infrequently, then you’re not a great candidate for a PIM solution. 

Consider investing in a PIM solution when you outgrow spreadsheet-based management of your product listings, and start to see products under-performing as a result of inaccurate or under-populated product page listings. If you’re still struggling with Excel, we’d definitely recommend exploring other options.

Also, if you’re expanding into new channels or starting to sell via channel partners, a PIM solution will help you achieve and maintain better consistency and brand control.

Who is managing these Product Information Management (PIM) apps?

The implementation of a PIM solution will be the responsibility of your Ecommerce Product Manager. One of the key roles of a PIM platform is to enable better product team collaboration, so careful management of individual user access is important to maintain consistency. Although many solutions will leverage AI to deliver automated next-best-step suggestions for each user, general oversight and control of the bigger picture will be needed for optimized performance.

What are the most important Product Information Management (PIM) features?

Important features include a strong capacity for syndication (the ability to port product data and assets directly from brand catalogs and similar), some form of data-driven quality scoring (so that listing improvements can be made efficiently), and strong taxonomy management (through auto-categorizing, with metadata or tagging enabled).

Consider too how your business intends to leverage the platform. Pricing models vary across solutions, so the best fit will depend on how your team uses the platform, and the nature of your inventory.

If you have inventory that requires a high number of data points, bear in mind that some platforms calculate costs based on data storage rather than SKU count (i.e. if you have 15 data points for 1 SKU, pricing will reflect those 15 data points).