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The Best Search Engine Optimization (SEO) Apps for Ecommerce

Get Your SEO Structure Under Control!

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What are the best search engine optimization (SEO) apps for Ecommerce?

There are thousands of sub-par SEO tools out there, which probably makes SEO tools the most convoluted category of them all. For that reason, my first recommendation for finding a great solution is looking for something that is clearly being actively worked on by developers. Many SEO tools were created quickly and are poorly maintained, avoid those. And some even slow down page speed load time- which is BAD for SEO, how ironic.

SEO tools come in quite a variety. You have tools that help you manage your title tags, meta descriptions, and meta images. You have tools that help improve your page structure for better "indexability," and of course you have tools that promise to help your pages load faster, often by minimizing image file sizes, minifying javascript, making scripts lazy load, and fixing some basic on-site coding functionality.

Search Engine Optimization

What is AmpifyMe?

AmpifyMe fundamentally changes your site to load faster.

What is Carro Brand Partnerships?

Using Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is

Fera is all about helping merchants gather and display customer reviews and user generated content to actually have an effect on sales. It is meant to be simple and customizable, giving merchants the maximum amount of control over how content is used.

What is accessiBe?

accessiBe helps merchants to allow people with disabilities to effectively use their website.

What is levAR?

levAR is an Augmented Reality and 3D visualization app available in the Shopify app store.

What is ShopPop?

ShopPop is a messenger marketing/chat marketing and conversational commerce tool designed to help your store better interact with customers.

What is Rewind?

Rewind is the back up tool for your Shopify store.

What is Pricestack?

Pricestack is the most robust price testing tool for mid-market merchants.

What is Gorgias?

All-in-One Customer Support Specifically Designed for Ecommerce

What is FenixCommerce?

FenixCommerce utilizes customer location and data to select the best shipping options and provide predicted delivery dates right at checkout.

What is Recart?

Recart is a messenger marketing tool featuring robust features like integrations with click to messenger ads.

What is Carro?

Carro allows you to find out how many influencers have bought your product, subscribed to your email list, or follow you on social so you can build an authentic relationship with them to help sell your products.

What is Route?

Route is a free for merchants shipping insurance app with built in visual package tracking, kind of like Uber, for your packages...

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

What is Omnisend?

Omnisend is the all-in-one marketing automation solution for Ecommerce.

Why use Search Engine Optimization apps?

SEO apps are always going to be an important part of the Ecommerce tech tool stack. You need to be paying attention to how your pages rank in Google, and what those listings look like. You are especially going to benefit from SEO apps at a few key points of scale: starting, 10k visitors/month, 50k visitors/month, 100k visitors/month, and 500k visitors/month. At each point of scale, you will find yourself with enough budget to warrant a decent investment into a new SEO app or consultatative service.

When should you be investing in Search Engine Optimization apps?

When starting out, you should have a tool that helps you track basic Search Engine Result Pages (SERPs) and how your listings look in Google. As you approach the 10k visitors/month, it is worth investing in a tool that can minimize image file sizes and ensure that javascript is loading properly and asynchronously.

Once you hit 50k visitors a month, you may find it worth it to do a $1k-$5k SEO overhaul, and maybe invest in a tool like Edgemesh. When you hit 100k visitors a month, you may consider investing in a headless commerce platform like Nacelle or Shogun FrontEnd, and maybe even your own mobile app, which isn't necessarily an SEO tool but it does improve the load time experience of your existing customers.

After 100k visitors a month, you have to continuously be investing in SEO and improving page speed load time as well as looking at technical ranking factors and working to improve them.

Who is managing these Search Engine Optimization apps?

SEO apps are managed by the marketing team, and sometimes the developer team. Some of the tools are "set and forget" but most require frequent check ins to understand what is working, and what isn't, and you as the "head of SEO" need to be continuously improving your strategy, tackling new keywords, changing existing product details and descriptions to match trends and consumer behavior, etc.

What are the most important Search Engine Optimization features?

You are of course looking for tools that can help you rank better, get more "free" traffic, and take a user from the journey of searching for a keyword, to discovering your brand, and then buying from you. That means these tools should understand your rankings in the SERPs. They should understand good title and meta description field lengths, keyword usage, and strategy. And they should help you make better decisions when writing your next product description, blog post, or landing page.

Still unsure what’s right for you?

Chat with an Ecommerce tech expert and we’ll look at your site, the stage of your business, and your resources
to help you find the right tools to grow your store.
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