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Best marketing apps for Ecommerce

These tools help you communicate with your customers and prospective customers.

women holding tablet

What is Ecommerce marketing?

Simple question, but I still see people getting this wrong. Marketing is primarily about communicating with your customers. It's the things that happen away from the website, such as on social media, with influencers, or in their inbox. While you may think an on-site pop up is "marketing," it really falls more squarely under Conversion Rate Optimization, as it's designed to capture information and close sales. Marketing is that top of funnel component that drives them to the site.

Marketing

What is Omnisend?

Omnisend is the all-in-one marketing automation solution for Ecommerce.

What is Recart?

Recart is a messenger marketing tool featuring robust features like integrations with click to messenger ads.

What is Tapcart?

Create Your Own Branded iOS and Android Apps

What is Carro?

Carro allows you to find out how many influencers have bought your product, subscribed to your email list, or follow you on social so you can build an authentic relationship with them to help sell your products.

What is Emotive?

Emotive is a blended technology tool that combines templated AI campaigns with customer support agents to help you really engage your customers through 2-way conversational commerce. 

What is Tone?

Tone is a “done for you” SMS Marketing tool that scales 1-1 communications with your customers.

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Omnisend

Omnisend is the all-in-one marketing automation solution for Ecommerce.

What is

Wishpond

Wishpond is a marketing tool suite that specializes in building lead collection campaigns, optimizing them for virality, and track results. They offer a variety of templated campaigns to make it as easy as possible for you to get started including Refer a Friend, Sweepstakes, Contests, etc.

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TXTFi

Txtfi is an SMS marketing tool and “text bot” geared specifically around allowing customers to add products, check out, and repeat purchases via text.

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Octane AI

Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.

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SMSBump

SMS Bump is an SMS marketing tool designed specifically for Shopify stores. They are the largest SMS marketing tool in the Shopify app market, and they have extremely robust functionality and features.

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AiTrillion

AiTrillion is an all in one integrated marketing platform designed to increase sales through multiple customer touch points and Ecommerce based triggers...

What is Carro Brand Partnerships?

Using Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is Fera.ai?

Fera is all about helping merchants gather and display customer reviews and user generated content to actually have an effect on sales. It is meant to be simple and customizable, giving merchants the maximum amount of control over how content is used.

What is accessiBe?

accessiBe helps merchants to allow people with disabilities to effectively use their website.

What is levAR?

levAR is an Augmented Reality and 3D visualization app available in the Shopify app store.

What is ShopPop?

ShopPop is a messenger marketing/chat marketing and conversational commerce tool designed to help your store better interact with customers.

What is Rewind?

Rewind is an easy to use back up tool for your Shopify or BigCommerce store, providing peace of mind that when things break you will be able to fix them fast.

What is Pricestack?

Pricestack is the most robust price testing tool for mid-market merchants.

What is Gorgias?

All-in-One Customer Support Specifically Designed for Ecommerce

What is FenixCommerce?

FenixCommerce utilizes customer location and data to select the best shipping options and provide predicted delivery dates right at checkout.

What is Recart?

Recart is a messenger marketing tool featuring robust features like integrations with click to messenger ads.

What is Carro?

Carro allows you to find out how many influencers have bought your product, subscribed to your email list, or follow you on social so you can build an authentic relationship with them to help sell your products.

What is Route?

Route is a free for merchants shipping insurance app with built in visual package tracking, kind of like Uber, for your packages...

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

What is Omnisend?

Omnisend is the all-in-one marketing automation solution for Ecommerce.

Why use Marketing apps?

Obviously marketing tools are a necessity for every merchant. From tracking and engaging across the customer journey, all the way down to managing partners, affiliates, and influencers. You need the right tools to personalize and convince, as well as just straight keep in touch with your customers.

When should you be investing in Marketing apps?

Every merchant needs at least an email marketing solution and I highly recommend some form of product catalog integration (for easy Facebook and Google retargeting at the minimum). After that, things get a bit more "optional," but I still consider SMS nearly mandatory. Live chat is highly valuable. And if you're a social brand, you may be looking for influencer or cause marketing opportunities as well. The possibilities are vast, but your time is limited, and the success of the tool is dependent on your ability to execute, so don't spread yourself thin. Fully execute on one marketing channel, one tool, then bring on the next. Or you'll find yourself failing at everything all at once.

Who is managing these Marketing apps?

Typically your head of marketing, marketing team, or just you as the founder. If you're an inexperienced marketer, consider bringing in an expert or consultant. If you're a great marketer, then you probably don't need to be reading this section right now. :-D And look, marketing sounds easy, but its the few brave companies that really stand out with an astonishing brand that have that skyrocketing success we are all looking for.

What are the most important Marketing features?

Marketing has many facets, but the main ones are Channel - Facebook, Instagram, Snapchat, TikTok, Twitter, LinkedIn, YouTube, etc. - Influencer marketing, Email Marketing, SMS Marketing, Messenger Marketing, Push Notifications, Content Marketing, and SEO. Some other things do fall under marketing as well, such as marketing analytics and retention marketing.

Still unsure what’s right for you?

Chat with an Ecommerce tech expert and we’ll look at your site, the stage of your business, and your resources
to help you find the right tools to grow your store.
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