The Best Marketing Apps for Ecommerce
These tools help you communicate with your customers and prospective customers.
Check out the most popular apps of 2020.
What is Ecommerce marketing?
Simple question, but I still see people getting this wrong. Marketing is primarily about communicating with your customers. It's the things that happen away from the website, such as on social media, with influencers, or in their inbox. While you may think an on-site pop up is "marketing," it really falls more squarely under Conversion Rate Optimization, as it's designed to capture information and close sales. Marketing is that top of funnel component that drives them to the site.
Marketing
Filter by Store Size
Recart is a messenger marketing tool featuring robust features like integrations with click to messenger ads.
SMSBump is the largest SMS marketing tool in the Shopify app market, designed specifically for Shopify with extremely robust functionality and features.
Carro helps you find influencers that have bought product, subscribed to your email list, or follow you on social so you can build an authentic relationship.
Opinew is a smart review platform for DTC brands showcasing reviews on their site from across the web for increased social proof and conversation rate.
Netcore is a customer engagement and experience platform that creates personalized digital experiences to fuel omni-channel growth.
Emotive is a blended tech tool that combines templated AI campaigns with customer support agents engaging customers through 2-way conversational commerce.
Tone is a “done for you” SMS Marketing tool that scales 1-1 communications with your customers.
ShoppingGives is a B2B social commerce platform that allows companies of all sizes to make charitable donations through their customers' purchases.
Trackify X is a pixel engine that backs up pixel data and manages multiple pixels through server side API, lowering CPA and increasing return on ad spend.
Videowise is an end-to-end video platform designed to optimize site conversion rates by leveraging interactive, shoppable videos and video quizzes.
Wishpond is a marketing tool suite that specializes in building lead collection campaigns, optimizing them for virality, and tracking results.
%20(1).png){kind=spacer}
Txtfi is an SMS marketing tool and “text bot” geared specifically around allowing customers to add products, check out, and repeat purchases via text.
Voyage is an SMS marketing platform that empowers brands to drive revenue and build customer relationships through personalized text messaging at scale.
.png)
PromoPrep is a flexible Ecommerce marketing calendar tool that helps you better organize and track all of your marketing campaigns, saving time, helping ROI.
ShopPop is a messenger marketing/chat marketing and conversational commerce tool designed to help your store better interact with customers.
Rockerbox centralizes and analyzes your marketing data across all advertising platforms to help you improve your attribution.
.png)
Audiense Connect is a Twitter marketing and analytics tool empowering merchants to develop deeper connections with their audiences.
Turn packaging into a smart marketing channel through on-brand, hyper-personalised inserts added to each customers' order during the fulfilment process.
.png){kind=spacer}
Sweet Analytics serves as a powerful tool for businesses looking to harness the potential of data analytics, and enhance overall website performance.
It offers a wide range of tools, guides, and services aimed at helping website owners and content creators optimize their online presence.
Grapevine Surveys by Unionworks offers a convenient and efficient way to measure customer satisfaction and gain insights into their experiences.
OmniShop is a system development company that specializes in creating retail systems and assisting businesses in transitioning to online business models.
Fairing is a powerful platform for businesses, designed of discovering the marketing strategies that effectively drive sales
Suvicate.com is a website that offers user feedback and customer survey solutions to businesses.
Octane is a Messenger and SMS marketing platform built for Ecommerce stores, currently dedicated completely to integrating with Shopify and Shopify Plus.
-1-1.png)
-1-1.svg)
Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.
.png)
ReferralCandy is designed to allow Ecommerce stores to setup and run turnkey referral programs.
Pixelz is one of the easiest ways to manage your photo and visual content coming from content teams, photo shoots, and any of your content agencies.
AiTrillion is an all-in-one marketing platform to grow eCommerce stores, customer engagement and sales.
Refersion is an affiliate partner tracking platform that allows you to manage your relationships, increasing their effectiveness and your revenue.
Everflow is a partner marketing platform that takes the guesswork out of which relationships are driving you revenue, helping to keep them profitable.
Wigzo is an omnichannel marketing automation and personalization platform that helps Ecommerce merchants close more sales and keep more customers.
Shopney helps you design and launch a world-class mobile shopping app without any design or coding skills.
Gatsby helps you identify potential influencers within your database by utilizing pop ups and form fields to gather your customers Instagram handles.
.png)
Enalito is a product recommendation engine and analytics tool that allows you to create highly segmented and personalized campaigns
.png)
CartStack is a cart abandonment platform that offers a full suite of website abandonment campaigns and tools.
.png){kind=spacer}
Matcha helps optimize your existing content and offers content you can license directly from their massive library to drive email subscribers and purchases.
Maxwell offers a free and premium version for Messenger and WhatsApp. They have now productized their service and opened it up to Ecommerce brands at large.
ShopMessage is an easy way to start conversations and and turn Messenger marketing into one of your fastest growing revenue channels.
Flashchat is a Messenger marketing platform focused on nurturing, engaging, and converting more of your prospective customers.
.png)
Jumper.ai is a conversational and social commerce tool that allows you to chat with customers on any conversation platform.
Helium 10 is an extremely robust suite of tools designed to do everything you can imagine to do as an Amazon seller.
Writerly.ai is an online platform designed to enhance the writing experience and improve the quality of written content.
Real-time product sales and pricing data. Particl AI tracks sales, inventory, pricing, assortment, and sentiment across all of eCommerce.
.jpg)
.png)
Easily bring in 3rd-party products and services to your B2C and B2B eCommerce store.
Category and platform agnostic funding marketplace built specifically for Ecommerce brands and retailers.
Clean up your Google Analytics 4 (GA4) data with better client and server-side event tracking.
All-in-one subscription management app to personalize rewards system, reduce order cancellations and increase revenue.
Moast.io is a solution that eCommerce brands can use to connect their prospective customers with existing customers for real life demos.
Obviously marketing tools are a necessity for every merchant. From tracking and engaging across the customer journey, all the way down to managing partners, affiliates, and influencers. You need the right tools to personalize and convince, as well as just straight keep in touch with your customers.
Every merchant needs at least an email marketing solution and I highly recommend some form of product catalog integration (for easy Facebook and Google retargeting at the minimum). After that, things get a bit more "optional," but I still consider SMS nearly mandatory. Live chat is highly valuable. And if you're a social brand, you may be looking for influencer or cause marketing opportunities as well. The possibilities are vast, but your time is limited, and the success of the tool is dependent on your ability to execute, so don't spread yourself thin. Fully execute on one marketing channel, one tool, then bring on the next. Or you'll find yourself failing at everything all at once.
Typically your head of marketing, marketing team, or just you as the founder. If you're an inexperienced marketer, consider bringing in an expert or consultant. If you're a great marketer, then you probably don't need to be reading this section right now. :-D And look, marketing sounds easy, but its the few brave companies that really stand out with an astonishing brand that have that skyrocketing success we are all looking for.
Marketing has many facets, but the main ones are Channel - Facebook, Instagram, Snapchat, TikTok, Twitter, LinkedIn, YouTube, etc. - Influencer marketing, Email Marketing, SMS Marketing, Messenger Marketing, Push Notifications, Content Marketing, and SEO. Some other things do fall under marketing as well, such as marketing analytics and retention marketing.
Related categories
View all categories