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The Best Loyalty and Retention Apps for Ecommerce

To engage and retain your customer base.

Sponsored by:

About

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What are the Best Loyalty and Retention Apps for Ecommerce?

Customer Loyalty apps, or just "Loyalty" apps for short, are tools focused on building a real relationship with your customer that drives them closer to your brand and thus makes them more likely to keep purchasing from you. Most of the time these tools have some sort of points or cash based system that rewards customers for taking actions like social following, social sharing, telling a friend, filling out a survey, or purchasing products.

Loyalty and Retention

What is

Opinew

Opinew is a smart review platform for DTC brands showcasing reviews on their site from across the web for increased social proof and conversation rate.

What is

Maropost Commerce Cloud

Maropost Commerce Cloud is an all-in-one Ecommerce solution helping businesses move off of business processes into a centralized platforrm.

What is

Loop Returns

Loop Returns is all about automating the return management process to incentivize exchanges, decrease returns and save your customer support team time.

What is

DailyKarma

DailyKarma is a turnkey Cause Marketing solution that enables merchants and customers, to give back to causes they believe in, right at the point of purchase.

What is

Extend

Extend helps merchants of all sizes offer hassle and risk free warranties on their products, improving your customer experiences and driving repeat purchases.

What is

Govalo

Govalo makes it easy to sell gift cards, allowing you to create a unique gifting experience for your customers.

What is

Apteo

Apteo is a predictive personalization tool that helps you understand who of your customers is most likely to buy, churn, etc. to send them targeted campaigns.

What is

TXTFi

Txtfi is an SMS marketing tool and “text bot” geared specifically around allowing customers to add products, check out, and repeat purchases via text.

What is

Smartrr

Smartrr improves your customer experiences and builds reliable recurring revenue through their slick, easily managed subscriptions and membership platform.

What is

Growave

Growave is a multi-tool platform that combines Loyalty and Rewards, Wishlisting, Reviews, Social Login, an Instagram feed, and a Q&A widget all in one platform.

What is

Pulley

Pulley is an AI-powered marketing intelligence tool, supercharging your segmented marketing strategy to increase conversions, lifetime value, repeat purchases..

What is

Loox

Loox is a plug and play photo review platform that helps you get more reviews from your customers and turn those reviews into more sales.

What is

AiTrillion

AiTrillion is an all in one integrated marketing platform designed to increase sales through multiple customer touch points and Ecommerce based triggers...

What is

ReConvert

ReConvert is a “thank you” page optimizer that allows you to resell to your customers after check out.

What is Opinew?

Opinew is a smart review platform for DTC brands showcasing reviews on their site from across the web for increased social proof and conversation rate.

What is Netcore?

Netcore is a customer engagement and experience platform that creates personalized digital experiences to fuel omni-channel growth.

What is Sendlane?

Sendlane is an email and SMS marketing platform that combines functionality with methodology to increase conversions and total revenue.

What is Carro?

Carro’s Brand Partnership tool is like going Shopping for products for your store, without a traditional wholesale relationship or any inventory commitments.

What is Rewind?

Rewind is an easy to use back up tool for your Shopify or BigCommerce store, providing peace of mind that when things break you will be able to fix them fast.

What is SMSBump?

SMSBump is the largest SMS marketing tool in the Shopify app market, designed specifically for Shopify with extremely robust functionality and features.

What is Gorgias?

All-in-One Customer Support Specifically Designed for Ecommerce

What is Viral Loops?

Viral Loops improves customer lifetime value by incentivizing word-of-mouth marketing in pre-sale and post-sale campaigns.

Why use Loyalty and Retention apps?

Loyalty apps, when executed properly, and with the right brand, will have a massive impact on how you communicate with your customers, and how they perceive your brand.

When should you be investing in Loyalty and Retention apps?

Companies of all sizes should have a loyalty program of some sort. The more you see existing referrals, shares, and engagement, the more likely a tool like this will excite your customer base and drive positive revenue results. That being said, companies with low repeat purchases, low engagement, and low referrals will see a smaller impact with loyalty. Think of these types of tools as amplifiers of your brand excitement. You still gotta build the hype, they help get it in the hands of the customers.

Who is managing these Loyalty and Retention apps?

In smaller companies this will be managed by the head of marketing, or store owner directly. As you grow you may put one person in charge of your loyalty program or even brand out a retention department underneath marketing. You could also build a customer experience department which bridges loyalty and customer service. Retention, especially in product subscription companies, is crucial to success, and therefore you should be thinking about how to put dedicated resources on improving this often undervalued component to any successful business.

What are the most important Loyalty and Retention features?

When it comes to loyalty apps, you need them to be easy to use. The core metrics to pay attention to are:

  • How many users are active on my loyalty platform?
  • How many points have my users accrued?
  • How many points are my users redeeming?

Yes you actually want users to redeem points, as this is a sign of a valuable program.

And of course you are studying other things like lifetime value, average order value, and the impact on your overall margins.

Still unsure what’s right for you?

Chat with an Ecommerce tech expert and we’ll look at your site, the stage of your business, and your resources
to help you find the right tools to grow your store.
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