Plobal is a white-label mobile app development and launch tool for digitally native vertical brands that combines an easy to use technology with a team of dedicated service managers to ensure each customer of theirs is able to launch and drive more revenue through their branded iOS and Android apps.
Who is this for?
Shopify and Shopify Plus stores with a proven business model that want to increase their mobile conversion rate and build loyalty with prospects and customers.
Who is this not for?
New stores. Stores where your customers only buy once. Stores that don't yet have a loyalty program (set that up first).
Mobile App Creator
1 Native App
2 Native Apps
Shopify Buy Integration
Facebook SDK Integration
AI Product Recommendations
How Will Plobal Work With My Ecommerce Store?
What makes Plobal different than competitors?
Drag and drop builder. Managed services team to help you with any custom development. Hundreds of hours saved from do-it-yourself mobile app creation. Integrates with great mobile app analytics tool, Clevertap, and leading AI product recommendation engine Limespot.
What metrics is Plobal going to improve for my Ecommerce store?
Plobals main metric is mobile conversion rate, which they predict can go up as much as 300% when you start using your branded mobile app for traffic and conversion, instead of your mobile website.
Other metrics to track:
- Lifetime value.
- Repeat purchases.
Ancillary benefits: You've got a new marketing channel: Mobile push notifications. Use this for exclusive campaigns and discounts, drive loyalty, win.
Ancillary costs: You have a new marketing channel... That means more work, cross-channel communication and attribution, changes in how you track and report on your efforts.
Who has to manage Plobal and how long does it take to setup?
You will want a marketer and designer to work side by side with design of the app. Plobal can help you with any custom development that may be required based on your stack / configuration.
Expect to monitor campaigns and results monthly, if not weekly.
It should only a few hours to setup, as long as you have some image/gif resources on hand, and a keen understanding of which collections to promote and “what goes where.” Plobal can help you with more technical components, like ensuring the Facebook SDK / events are integrated, and helping with segmentation and app analytic goals. After that, it’s on you to decide how you will drive traffic to the app, and incentivize users and customers to download it, use it, and buy from it.
It’s worth noting that takes a few days to submit and get approved for your apps to the iOS and Android stores.
When should you use Plobal?
Deciding to invest in a mobile app is best for a relatively established brand - a “digitally native vertical brand” or DNVB - which cares about keeping customers for life, increasing retention rates and lifetime value, and providing a differentiated experience.
Given that Plobal is more of the enterprise solution over Tapcart, you should be more apt to go with them if you have custom tools or integrations, a complicated tech stack, or if you have a larger brand and solid traffic, but also need the managed services on top of the tech.
Smaller brands can absolutely go with Plobal, but something tells me the pricing will be a little bit more suitable at Tapcart. It just depends on your needs.
When shouldn't you use Plobal?
This certainly shouldn’t be a focus if you’re a small store.
If you don’t get repeat purchases.
If you don’t have a brand.
If you aren’t doing a lot of sales on mobile already.
And if you don’t have the time to adjust your marketing strategy to fit the mobile app in.