Tapcart

Tapcart is a mobile commerce platform that enables businesses to create and launch native mobile shopping apps for their online stores without needing any coding skills. By using Tapcart, businesses can offer their customers a more personalized and seamless shopping experience on mobile devices.

The platform provides various features, including customizable templates, in-app messaging, push notifications, loyalty programs, and analytics tools to help businesses engage with their customers effectively.

Tapcart helps brands to enhance their brand presence, increase customer loyalty, and drive sales through mobile commerce. With the increasing trend of mobile shopping, having a dedicated mobile app can help businesses stand out in the crowded eCommerce landscape and cater to the growing number of mobile shoppers.

Tapcart aims to empower businesses of all sizes to create a mobile shopping experience that aligns with their brand identity and meets the evolving expectations of today's consumers.

Tapcart stands out from other similar eCommerce tools due to its focus on mobile commerce. It specifically helps businesses create and launch native mobile shopping apps, offering a more tailored and engaging shopping experience for customers on mobile devices.

Tapcart's platform is user-friendly and does not require coding skills, making it accessible to businesses of all sizes. Its feature-rich platform includes customizable templates, in-app messaging, push notifications, and loyalty programs, enabling brands to build strong customer relationships and drive sales.

By emphasizing native mobile app development and personalized experiences, Tapcart differentiates itself as a specialized solution for businesses looking to optimize their mobile commerce strategies.

Tapcart stands out from other similar eCommerce tools due to its focus on mobile commerce. It specifically helps businesses create and launch native mobile shopping apps, offering a more tailored and engaging shopping experience for customers on mobile devices.

Tapcart's platform is user-friendly and does not require coding skills, making it accessible to businesses of all sizes. Its feature-rich platform includes customizable templates, in-app messaging, push notifications, and loyalty programs, enabling brands to build strong customer relationships and drive sales.

By emphasizing native mobile app development and personalized experiences, Tapcart differentiates itself as a specialized solution for businesses looking to optimize their mobile commerce strategies.

You will want a marketer with basic CSS skills (or a small amount of developer time) to setup and launch a campaign within 2-4 hours of work, and 1-4 hours a month of maintenance.

For larger teams, you may have a meeting to discuss the value and implications of launching a referral program, select your referral marketing tool, and then have another meeting to discuss the right discounts and products to use in the campaign. This could involve working with your COO and Head of Ecommerce to discuss changes in margin, integrating inventory management strategies (such as using products that you want to liquidate), and how the referral marketing strategy will effect on-site behavior and experience.

While it can take only an hour or two to setup, it could take a bit longer for more complex stores. Most importantly, you want to setup your marketing campaigns around the app. App-wide sales, app exclusives, email campaigns driving to the app, acquisition campaigns driving to the app. Those things can take a lot more time.

It also takes a few days to submit and get approved for your apps to the iOS and Android stores.

As with most apps, launching it is only the first step, then you have to market it, study consumer behavior, and analyze and report on the results.

Since I've eluded to augmented reality a few times, it's worth noting that setting that up requires a kind of photo shoot of your product, which means shipping it to a studio and paying for the functionality. It's not complicated, but will cost a little bit and take a little bit more time.

The benefit of this branded app is higher for established brands focused on retention and lifetime customers. Apps like box or product subscriptions are perfect.

Typically, the best customers are around $1mil in revenue and growing quickly. Beauty and fashion, cosmetics/beauty, healthcare/wellness seem to be hot topic industries, with accessories and gadgets being slightly less appealing.

Stores that sell products with a low repeat purchase potential or brand new stores won't benefit as much from a tool like this.