Brevo

Brevo is an all-in-one, AI-enabled platform designed to help businesses manage and grow customer relationships through a unified suite of marketing and sales tools.

Brevo offers a wide range of features, including email marketing, SMS and WhatsApp campaigns, chat, transactional messaging, customer loyalty programs, and sales CRM functionalities. Its AI-driven automation allows users to create personalized, multichannel marketing campaigns, optimize content and segmentation, and analyze results in real time.

The platform integrates seamlessly with over 150 popular digital tools—such as Stripe, Intercom, Zoom, and Zendesk—making it adaptable for businesses of any size or industry. Recognized for its usability, support, and ROI, Brevo is trusted by global brands like Montblanc, Louis Vuitton, and eBay.

Users can start for free without a credit card, making it accessible for startups as well as large enterprises seeking smarter customer engagement and relationship management.

What sets Brevo apart from other eCommerce tools is its fully integrated, AI-powered approach to customer engagement. Unlike many platforms that only focus on one aspect—like email marketing or CRM—Brevo combines multichannel marketing, sales CRM, loyalty programs, transactional messaging, and powerful data management in one place.

Its proprietary Aura AI automates campaign creation, optimization, and smart segmentation, saving businesses time and maximizing impact.

Brevo also offers seamless integration with over 150 popular tools, including Stripe, Intercom, Zoom, and Zendesk. With a user-friendly interface, award-winning support, and a free sign-up option, Brevo is designed for flexibility, efficiency, and scalability for all business sizes.

Brevo helps improve key eCommerce metrics such as customer engagement rates, conversion rates, average order value, customer retention, cart abandonment rates, and return on investment (ROI). Its integrated marketing and CRM tools enable businesses to track, analyze, and boost performance across multiple sales and communication channels.

Who would use Brevo:

Brevo is ideal for marketing teams, sales teams, customer support, and eCommerce managers. Marketers use it for campaign automation, sales teams for CRM and lead tracking, while support and management benefit from unified customer data and communication, maximizing collaboration and customer experience across departments.

Setup size:

Setting up Brevo is relatively straightforward and scalable for both small and large projects. The intuitive interface, pre-built integrations, and guided onboarding enable businesses to get started quickly—often within hours for basic use. More complex setups, like custom integrations or advanced automation, may require a few days.

Brevo is excellent for small to medium-sized businesses, startups, and growing eCommerce brands seeking an affordable, all-in-one marketing and CRM solution.

It’s also ideal for established companies wanting to unify email, SMS, chat, and sales tools under one platform, especially those with multi-channel customer engagement needs. Agencies managing campaigns for multiple clients benefit from its scalable features and integrations.

However, Brevo may not suit businesses with highly specialized, industry-specific requirements that demand extensive custom development or proprietary integrations. Large enterprises with complex, legacy marketing stacks or those needing deep customization beyond Brevo’s capabilities might find it limiting.